“The Commission welcomes all measures taken by EU countries that deglamorise smoking, and reduce uptake, particularly amongst young people,” European Commission spokesperson Anca Paduraru said.
Speaking at the Senate on 16 November during a discussion about raising the price of cigarettes, French Minister of Health Agnès Buzyn said she was ready to take “firm action” to fight against smoking and ban it in French films.
Buzyn made the statement following Socialist Senator Nadine Grelet-Certenais attack against French moviemakers claiming that they promote tobacco advertising.
“Seventy percent of new French films have at least one scene of someone smoking. This more or less helps to make its use banal, even promote it, to children and adolescents,” Grelet-Certenais emphasised.